About us

TrendBible is a global future trends agency – we’re in the business of identifying tomorrow’s opportunities. We provide the clarity, direction and support to help you face what’s ahead and to step confidently into it.

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As a trend forecasting company, we track the signals, connections and patterns that inform the future and bring them close enough to touch.

What is trend forecasting?

An authority on the future trends of life at home

Our philosophy is one based on deeply understanding the mindsets and attitudes of consumers towards the future of life at home. We believe that being original has never been so pertinent. Brands and organisations need a well-differentiated offer and it really matters to stand for something. That’s why TrendBible walks a fine line between inspiration and commercial success.

Companies work with us to better understand future trends for their audience and what will drive their thoughts, tastes and behaviours. A strong grasp of future trends helps brands and organisations make informed commercial decisions. Using tried and tested foresight methodologies that we’ve honed over twenty years, along with market intelligence, solid research and qualitative insights, we help future-proof the world’s most ambitious and forward thinking businesses.

TrendBible exists to turn confusion into clarity, doubt into belief and creative block into creative freedom. Problems become opportunities. We are the curators. The strategists. The intelligence-gatherers. The forward-thinkers. The transformers.

Our process

1

Research

Our global team of researchers scan for weak signals of early change across a broad range of lifestyle factors, economic drivers and cultural indicators.

2

Analyse

We map out the implications of change across a number of future scenarios and begin to identify patterns that help us cluster our findings into clear themes.

3

Forecast

From the research and analysis, we develop a hypothesis. We layer in expert opinions by hosting panel discussions and interviews to build a rich and informed vision of the future.

4

Refine

We apply a number of contextual lenses to our forecasts to ensure they are robust and inclusive, eliminating unconscious bias through the application of a geographical and cultural lens.

5

Activate

Our objective is to help our clients use our forecasts to do something that differentiates them. This means identifying the golden opportunities and articulating the challenges that these forthcoming shifts may present for their business.

Be ready for the future. Whatever it holds.

When the world can seem filled with pitfalls and uncertainties, TrendBible provides you with the knowledge of how the future of life at home will be in two to five years’ time. Our range of products and services are designed to succinctly package up future consumer mindset trends into easy, accessible chunks of advice, and at a budget you can afford.

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Identify opportunities.

Whether it’s the future of eating, decorating, playing, celebrating, cleaning or bringing up children, our trend forecasts provide you with the tools to identify the right opportunities for your business and do something truly great. TrendBible is a full-service agency offering valuable trend inspiration and commercial validation to kick-start your innovation process.

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Act with confidence.

We don’t just hand over our findings and wish you the best of luck. We’ll work with you closely to make sure our trend insights relate directly to your specific business. This way, we empower you to confidently take ownership of the right trends and make them your own.

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Stay relevant.

Knowing when to respond to a trend is crucial – it allows you to respond in a way that’s right for both your business and customer. We’ll become your eyes and ears, bringing innovation from a broad range of disciplines to enlighten your thinking and create commercially relevant and meaningful solutions the world is waiting for.

Why the world’s best brands use trends
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