Your Bespoke Trend Solutions

By diving into the influences which specifically impact your brand, we create a clear picture of your future.

We make trend insights actionable

Trend insight is a powerful transformative tool. But forecasting trends is only half the story. Making trends highly relevant for your future consumer and right for your brand is a real balancing act. Meaningful interpretation of trends is our specialism and where we truly shine.

80%

of brands tell us their biggest challenge is activating trends

5 signs you need bespoke trend solutions

1

You struggle to implement trends.

Spotting trends is one thing, applying them to your brand is another. If insights rarely make it past the strategy deck, we can help. Our consultants translate trends into real-world product ideas, range plans and messaging, aligned with your brand and ready to activate.

2

You’re overwhelmed by trend information.

Your team has an appetite for trends, but you’re time-poor and lacking brand-specific insight. Our trend consultants will work as an extension of your team, cutting through the noise and turning information overload into clear, actionable strategies.

3

You’re struggling to keep up with the pace of change.

Does it feel like you’re always chasing competitors? Have you responded to trends late in the past? With our help, you can be prepared, not just reactive. Use our bespoke trend services to gain clarity on what your brand’s target or existing consumer group will think, feel and do.

4

Your consumer is evolving.

If you feel out of touch with your consumer, or you haven’t updated your personas recently. Our bespoke trend solutions help you dig deeper into your target or emerging consumer groups, revealing what they value, how they behave, and where they’re headed next. We turn trend insight into tailored consumer profiles that drive sharper strategy, product relevance and brand connection.

5

You want to be part of the process.

You’re not looking for a self-serve report; you want a partner who brings you into the conversation, not just delivers the outcome. Our consultants collaborate closely with your team, sharing ideas, building together, and making sure trend insight translates into action across your business.

Why the best brands use trend foresight

Our Bespoke Services

Client Discovery

We start every client relationship with a Discovery phase to ensure we fully understand your objectives. Our experienced consultants are approachable and personable. During this phase, we will define the project parameters and identify the information that will deliver the greatest return on your investment. Understanding your business is crucial to achieving maximum impact.

DIY Consumer Mindsets

Macro Insights

Macro insights are strategically built for your business covering the big picture, social and cultural shifts that are the driving force of change influencing your market for a specific period of time. Our Macro insights act as your analysis and advisory.

Consumer Mindsets

Consumer Mindsets provide a clear understanding of a target or existing set of consumer groups, how their lifestyles choices are evolving and how that could affect your business.

Design Direction

Our bespoke Design Direction services will support you in addressing the aesthetic styles emerging in your industry. Establishing the balance between past, present, and future trends is key to leveraging design direction effectively for your brand.

Two white females selecting colour swatches in front of a cork board in a creative office environment

Workshop & Activation

To ensure future trend insights become an embedded practice within your team, we offer workshop sessions to explore and digest our reports across all departments.

Tracking & Validation

Our tracking and validation services are tailored to your unique needs, giving you confidence in your trend strategy. Bite-sized, digestible and timerelevant reporting that help you stay ahead of the competition while tracking the momentum and impact of emerging changes.

Retail Safari

Our Retail Safari is a unique, curated service, allowing us to connect and experience retail reporting in realtime. Centred around retail activation and brand experience, our safaris are packed with actionable insights tailored to your brands needs.

Meet our Core Consultancy Team

Laura Jolly Yan

Laura Jolly Yan, Head of Consultancy

Get in touch

Anna Ward

Anna Ward, Consultancy Innovation Lead

Get in touch

Kate Usher

Kate Usher, Senior Trend Consultant

Get in touch

Our creative team consists of 15 trend forecasting experts

Each member of our trend team brings years of industry experience, working across the UK, Europe and America. Additionally, we connect with our global freelance network when we require nuanced regional market intelligence.

Meet the Team

Our Bespoke Solutions

1

Client Discovery

We start every client relationship with a Discovery phase to ensure we fully understand your objectives. Our experienced consultants are approachable and personable. During this phase, we will define the project parameters and identify the information that will deliver the greatest return on your investment. Understanding your business is crucial to achieving maximum impact.

Two women collaborating over laptop
2

Macro Insights

Macro insights are strategically built for your business covering the big picture, social and cultural shifts that are the driving force of change influencing your market for a specific period of time. Our Macro insights act as your analysis and advisory.

3

Consumer Mindsets

Consumer Mindsets provide a clear understanding of a target or existing set of consumer groups, how their lifestyles choices are evolving and how that could affect your business.

4

Design Direction

Our bespoke Design Direction services will support you in addressing the aesthetic styles emerging in your industry. Establishing the balance between past, present, and future trends is key to leveraging design direction effectively for your brand.

Two white females selecting colour swatches in front of a cork board in a creative office environment
5

Workshop & Activation

To ensure future trend insights become an embedded practice within your team, we offer workshop sessions to explore and digest our reports across all departments.

6

Tracking & Validation

Our tracking and validation services are tailored to your unique needs, giving you confidence in your trend strategy. Bite-sized, digestible and timerelevant reporting that help you stay ahead of the competition while tracking the momentum and impact of emerging changes.

7

Retail Safari

Our Retail Safari is a unique, curated service, allowing us to connect and experience retail reporting in realtime. Centred around retail activation and brand experience, our safaris are packed with actionable insights tailored to your brands needs.

A clear direction to follow

From online and in person workshops to tailored trend packages, our range of consultancy services are built on a series of unique, tried and tested methodologies. Whether you are new to trends or already have trends embedded in your business, we’ll make sure you are super clear about what it is you need to do. And we’ll make sure you have fun too.

Two women collaborating over laptop

Why the best brands use trend foresight

80% of brands tell us their biggest challenge is activating trends

Trend insight is a powerful transformative tool. But forecasting trends is only half the story. Making trends highly relevant for your future consumer and right for your brand is a real balancing act. Meaningful interpretation of trends is our specialism and where we truly shine.

Our consultants

We’d love to talk trends with you. Drop us a line at letstalk@trendbible.com.

Learn the art of responding to the right trend

If you want to develop an understanding of how to use trends in order to develop in your profession, this one’s for you. Our half-day interactive masterclass introduces you to trend forecasting and looks at why trends matter. It will increase confidence levels and help you innovate and drive distinction in your market. We recommend this course to anyone involved in trends in whatever form that takes.  

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Translate trends with confidence

Companies typically come to us because they might have an idea of the themes they should be addressing but aren’t sure how they should play out for their sector. It might be they’ve invested in forecasting but don’t know what it means specifically for their company and how to take it forward. 

Our knowledgeable team is confident and creative in everything we do and we’re here to give you clarity, direction and support in order to respond to shifts in the market and make the right decisions in this fast-changing world.  

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One-to-one advice from our trend experts

Our Ignite sessions give you the opportunity to work collaboratively with one of our trend experts. These 90 minute consultations allow you to interrogate a trend, ask any questions and get advice on how to implement it so you feel confident in taking it to the next level.

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