Your Bespoke Trend Solutions

By diving into the influences which specifically impact your brand, we create a clear picture of your future.

We make trend insights actionable

Trend insight is a powerful transformative tool. But forecasting trends is only half the story. Making trends highly relevant for your future consumer and right for your brand is a real balancing act. Meaningful interpretation of trends is our specialism and where we truly shine.

80%

of brands tell us their biggest challenge is activating trends

5 signs you need bespoke trend solutions

1

You’re overwhelmed by trend information.

Too many trends, not enough clarity. Your TrendBible experts work as an extension of your team, helping you navigate trend overload and focus on what matters most for your brand’s future, providing you with actionable strategic insights.

2

Implementing trends is a challenge.

Spotting trends is one thing, applying them to your brand is another. Our consultants turn foresight into action, translating trends into tangible product ideas, range strategies, and key messaging all aligned to your brand and ready to activate.

3

You’re struggling to keep up with the pace of change.

Does it feel like you’re always one step behind the competition? Have you responded to trends too late in the past? We help you shift from being reactive to feeling prepared. Future-proof your decision-making with clarity on what your target and existing consumers will think, feel, and do before your competitors do.

4

Your consumer is evolving.

If you feel out of touch with your consumer, or you haven’t updated your personas recently. Our bespoke trend solutions help you dig deeper into your target or emerging consumer groups, revealing what they value, how they behave, and where they’re headed next. We turn trend insight into tailored consumer profiles that drive sharper strategy, product relevance and brand connection.

5

You want to be part of the process.

You’re not looking for a self-serve report; you want a partner who brings you into the conversation, not just delivers the outcome. Our consultants don’t just deliver insights; they provide ongoing collaboration, bringing you into the process from day one. Together, we shape ideas, solve challenges, and ensure trend foresight turns into action across your business.

Navigate the Future with Confidence

Gain clarity and confidence in your next move. Our bespoke trend solutions will help you uncover the insights and opportunities most relevant to your brand.

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Why the best brands invest in our expertise

Our Bespoke Services

Client Discovery

Insight is only powerful when it’s rooted in relevance. We start every partnership with Discovery.

We take the time to fully understand your goals, challenges, and brand context. Our experienced consultants, approachable, inquisitive, and commercially aware, work closely with your team to define project parameters and uncover the insights that will deliver the greatest impact.

Macro Insights

Macro Insights with strategic brand relevance. We analyse the big picture; the social, cultural, and behavioural shifts driving change in your market. These long-view insights are tailored to your business, helping you anticipate disruption, align with emerging values, and plan with confidence.

Consumer Mindsets

Consumer Mindsets that drive meaningful connection. Our Consumer Mindsets give you a clear, actionable understanding of your target or existing audience, how they live, what they value, and how their behaviours are evolving.



We translate lifestyle shifts into strategic insight, helping you anticipate needs, align messaging, and create more relevant products, experiences, and communications.

Design Direction

Our bespoke Design Direction services will support you in addressing the aesthetic styles emerging in your industry. Establishing the balance between past, present, and future trends is key to leveraging design direction effectively for your brand.

Strategic Range Architecture

Two white females selecting colour swatches in front of a cork board in a creative office environment

Workshop & Activation

To ensure future trend insights become an embedded practice within your team, we offer workshop sessions to explore and digest our reports across all departments.

Retail Safari

Our Retail Safari is a unique, curated service, allowing us to connect and experience retail reporting in realtime. Centred around retail activation and brand experience, our safaris are packed with actionable insights tailored to your brands needs.

New Product Development

Tracking & Validation

Our tracking and validation services are tailored to your unique needs, giving you confidence in your trend strategy. Bite-sized, digestible and timerelevant reporting that help you stay ahead of the competition while tracking the momentum and impact of emerging changes.

Meet the Team

Laura Jolly Yan

Head of Consultancy

Laura heads up the insight-led consultancy division, bringing 18 years of experience working with some of the largest retailers. Her expertise lies in bridging design, strategy, and consumer insight to deliver solution-led strategies that are carefully crafted around each client’s specific needs.

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Anna Ward

Consultancy Innovation Lead

With 18 years of experience working with brands and businesses across diverse industries, Anna is responsible for ensuring that services are both actionable and engaging for clients. Anna’s work centres on aligning insights with company strategy to drive growth, while actively tracking household behavioural trends and shifts to anticipate emerging opportunities.

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Stefan Barksby

Head of Global New Business Development

Stefan’s role at TrendBible is to understand the future needs of new clients and introduce them to our products and services. Stefan has over 15 years of experience in the trend forecasting industry, previously working with London-based forecasting agency Stylus, and New York-based Stylesight.

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Our creative team consists of 15 trend forecasting experts

Each member of our trend team brings years of industry experience, working across the UK, Europe and America. Additionally, we connect with our global freelance network when we require nuanced regional market intelligence.

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